Suntory Gatorade Run

Gatorade launched a new product “GatoradeRun” which is focusing on running drink. GatoradeRun provides runners to specific energy which helps runners from both short and long running perspective. We created the tagline “ONE MORE RUN. GatoradeRun” In TV spot, we captured bunch of runners around the world from a old guy to Bolt, the fastest sprinter in the world. In the viral video, we show the special crazy treadmill machine “Fun Race Machine” which we developed for this campaign. This machine provides arrayed 3D LED which is totally synchronizing with your running step.