DODA Agent for New Graduates (DODA新卒エージェント DODA Shinsotsu Agent) is a service that an exclusive career advisor provides support for new graduates to hunt a job. We conducted a OOH AD campaign focusing on the Yurikamome-line which many new graduates take to attend company information sessions in job hunting season in Japan. As a result, six copies won new graduates’ sympathy and contributed greatly to raising awareness of this new service.
